

Applications open
Jan 14 at 9 a.m.
Information session
January 28
Application close (DEADLINE EXTENDED)
February 27 at 11:59 p.m.
Top 25 contestants are notified
March 11
Top 10 Reveal
April 21
Top 10 Public Voting
April 22- 29
Top 4 announced
April 29
Top 4 voting begins
April 29-May 13
Hatch Off with winner announcement
May 13
We’re focused on independent brick-and-mortar retail businesses. This means no food trucks (though we love them!) and no franchise stores. We accept social entrepreneurs and L3C’s, as long as there is a focused and strong retail component. In terms of retail, this can run the whole gamut of exchanging goods and services: a record shop, a bodega, a yoga studio, a bar, a gym, a restaurant… we’re excited to see what Detroit comes up with!
In short? We look for businesses that are viable and sustainable; businesses that will fill a retail gap currently existing in the city. We want to hear how your business will engage and positively impact the surrounding community. When you fill out your application, be clear and concise about your vision, and let us know what sets you apart from all of the other applicants.
Your business can benefit even if you don’t win!
One major benefit of the contest is that if your business places into the Top 10, your name is in front of thousands of potential customers, not to mention potential funders. You’ll also be welcomed into our Hatch Detroit alumni network, which offers technical support and the opportunity for additional spot grant funding.