Mature

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Mature is a new men’s clothing retailer that offers a unique collection of contemporary casual clothing and modern dress wear. Their products are affordable, dynamic, and high-quality, with an exceptional fit.

Mature is a new men’s clothing retailer that offers a unique collection of contemporary, casual clothing and modern dress wear. Products are affordable, dynamic, and high-quality, with an exceptional fit. Mature is founded and managed by two brothers Darryl & DeKoven Humes from the great city of Detroit, Michigan. These brothers are active mentors in the community and proud supporters of the city who exemplify style, growth, and excellence.

Clothing is a form of expression. This city has been suppressed, and we are largely impacting its renaissance by empowering young professionals through style and self-expression. We are providing our customers with self-confidence and accessibility to clothing that’s affordable and unique. This will allow them to become better versions of themselves both personally and professionally. Mature instills confidence and empower young professionals within the city. We understand, and it’s been scientifically proven, that the way you dress has a great impact on your success. Mature is founded on three core principles: positivity, style and attractive character. We “aspire to inspire” through motivation, exuding confidence in our customers, and being inclusive of others. Our in-store experience and social media platforms are aligned with our core principles and messaging, which becomes an everyday walk of life.

The Hatch contest offers the opportunity for Mature to take a significant step toward the opening of their first store location in the city of Detroit. As the city of Detroit recreates its image during this revitalization era, Mature wants to look back 10 years from now and say they were a part of history. We want to create a space that’s inclusive to residents and tourists alike, and centered around connection; We want to provide an opportunity for Detroit locals to have a retail experience where they walk out of our store not only with a selection of clothes in hand, but also confidence, happiness, and a willingness to inspire others. Supporting our concept is more than just opening another retail store, but it’s creating a lifestyle cultivator that inspires forever.